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Tag Archives: Message

Bogus Tips for Presenters – Part 1

Sometimes it’s just easier to reduce life down to a collection of catchy little one-liners or helpful hints.  That’s certainly no truer than in the world of presenting.  Presentation “experts” dole this stuff out on a regular basis so I thought I would take on a few of these and hold them up to the light of day…
 1) [...]

Mastering the Elevator Pitch

Ok… these important opportunities for communicating value may not always occur in an elevator, but they do happen frequently. In the airport – in the line at the store – or at a conference, the time will come sooner or later when someone (who could be important to you and your company) asks THE question…. [...]

 
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Influence, Choice and Messaging Shaping

We’ve been taught that choice is always a good thing. And the more things we get to choose from, the better – right?! Now put yourself into the audience’s seat. A presenter in a sales presentation or an internal department meeting has a number of different product or implementation solutions for you to [...]

 
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7-Step Persuasive Message Model

Too often presenter’s fail to establish any measure of real relevance with their audiences. Whether they’re offering up solutions (in search of a problem to solve) or just “giving” the presentation they always give, the impact is the same – their messages are often self-serving and their audiences know it. This session will introduce you [...]

 
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A Presentation Reality Check

What if there was a single simple perspective that would help presenters everywhere create and deliver better presentations? Well there is. This rarely considered ‘prime directive’ for presenters focuses on the very reason for presenting and takes on all the well-entrenched paradigms about the presentation process. With this simple principle in mind (and taken to [...]

 
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