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Tag Archives: Influence

Facts Just Aren’t What They Use to Be…

Probably one of the most fundamental, most foundational beliefs around the presentation process is that whoever makes the best case - wins the day!   Key customers will be compelled to purchase your product or service based on a great datasheet.  Partners will be overwhelmed with your command of a spreadsheet and opt-in.  And employees will embrace the [...]

Mastering the Elevator Pitch

Ok… these important opportunities for communicating value may not always occur in an elevator, but they do happen frequently. In the airport – in the line at the store – or at a conference, the time will come sooner or later when someone (who could be important to you and your company) asks THE question…. [...]

 
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Influence, Choice and Messaging Shaping

We’ve been taught that choice is always a good thing. And the more things we get to choose from, the better – right?! Now put yourself into the audience’s seat. A presenter in a sales presentation or an internal department meeting has a number of different product or implementation solutions for you to [...]

 
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The Presentation Visual – 1

Let’s be honest. Most presenter’s PowerPoint presentations are a mind numbing collection of bullets, sub-bullets, charts, bad illustrations, jaggy images or playful clipart. The art of “giving” a presentation has never been raised to such a meaningless artform. What about people actually “getting” our presentations? This session will introduce 3 simple pointers for bringing some [...]

 
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Authentic Communication

Audiences are pretty savvy. Whether it’s a presidential debate, a sales call or a formal presentation, they can always tell when something is not what is appears to be. Even the word “presentation” today usually evokes visions of stiff formality and an overly canned delivery.
But there’s good news. Our audiences are not looking for perfect [...]

 
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