What’s it take to be remembered these day? We certainly know what doesn’t work. Material directed at the intellect (bullets, charts, graphs), most frequently goes only into short-term memory and is rarely memorable. But case study after case study reveals that a presenter’s personal stories can be a powerful conduit for communicating value, important lessons or relevant themes. This session provides some crisp insight into how presenters can leverage their most valuable communication asset – the personal story.
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