What Distinction Communication customers are saying
These are invaluable skills
all AMs to AEs need to learn. I want more training like this in the future

Monthly Archives: June 2009

The British Open – A Lesson for Presenting Leaders

I remember sitting in my living room one Sunday afternoon in 1999 watching the dramatic conclusion of the British Open. The French  have never been known as a powerhouse of golfing talent but on this day Jean Van de Velde was standing on the 18th tee box with a comfortable 3-shot lead.  No heroic shots [...]

Making an Audience Think vs. Making Them Feel

“People will not usually remember what you say, but they always remember how you made them feel.”
I remember stumbling across this Warren Beatty quote a few years back. To be honest, for the longest time I struggled with attributing something seemingly profound to a Hollywood actor but I guess I got over that. I felt [...]

Finding Your Presentation Metaphor

Water runs downhill and presenters find it much easier to layout presentations in slide after slide of bullets. We know they suck.  We know everyone hates to sit through presentations like that.  Yet, the vast majority of presenters snuggle up to them like a comfortable blanket because it’s just easier.
The answer to “why” is actually [...]

Never the Paint Brush – Always the Artist

The presentation process, if it’s to be meaningful and effective, will always be a highly unique and creative one.  And to that end, the role of the serious design professional with some keen insight into the personal communication process will be irreplaceable.
Although the makers of many presentation graphics packages will tout ‘anyone can be a [...]

The Myth of the Perfect Presenter

I will be heading off to IABC’s International Conference on Saturday and on Sunday afternoon will be leading a few hundred folks through a personal presentation skills coaching session.  I know, it seems like an oxymoron.  There’s not a whole lot personal about a group that size but for a couple of them, they will [...]