Presentation Storytelling

June 27th, 2007

What’s it take to be remembered these day? We certainly know what doesn’t work. Material directed at the intellect (bullets, charts, graphs), most frequently goes only into short-term memory and is rarely memorable. But case study after case study reveals that a presenter’s personal stories can be a powerful conduit for communicating value, important lessons or relevant themes. This session provides some crisp insight into how presenters can leverage their most valuable communication asset - the personal story.

 
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